Marketing Experts Predict: Tech Marketing Trends in 2022
Years ago, Apple ran TV ads for the newly launched iPhone, featuring the line, “There’s an app for that.” It was impossible to predict just how true that would become…
How to Make Your New Website a Marketing Machine
https://vimeo.com/662654053 Get Started Good content is central to creating a new website, but it isn’t the only thing you need. You should also think about what your goals are with…
The AWS re:Invent 2021 Expo Floor: Coolest Big Data Technologies and More
https://vimeo.com/662654053 Get Tech Content Welcome to our series—the ultimate AWS re:Invent 2021 recap, showcasing companies that we spoke to on the expo floor. I have already covered companies operating in…
The AWS re:Invent 2021 Expo Floor: Coolest Technologies in Data Security
Re:Invent your tech contenthttps://vimeo.com/662654053 Get Tech Content The first part of our four-part series described the exciting cloud services and automation companies that I—an AWS re:Invent newbie—and IOD CEO Ofir…
The AWS re:Invent 2021 Expo Floor: Coolest Technologies in Cloud Security
https://vimeo.com/662654053 Get Tech Content This is the second in our four-part blog series highlighting a roundup of the ultimate innovators from the AWS re:Invent 2021 show floor. As I mentioned…
The AWS re:Invent 2021 Expo Floor: Coolest Technologies in Cloud Services & Automation
https://vimeo.com/662654053 Start building your content machine Get Tech Content My first time at AWS re:Invent was an incredible experience—and I’m not just talking about the parties. Unlike most newbies, I…
Re:Invent Your Tech Marketing in 2022
This year’s AWS re:Invent was distinctive for two reasons: First, the huge excitement about being able to meet in person again after lockdowns. Second, one of our new marketing team…
Developer Advocates: Tap Into your Tech Users
Developer advocates face two key challenges in their role on a marketing team. The first challenge is the internal perception that their job is limited to marketing to developers. Selling…
Re:Invent 2021: Top Trends, Keynotes & Surprises from AWS’ Ultimate Cloud Conference
AWS is going horizontal… and vertical, focusing on use cases and building simplicity and user-friendly tools into the mix. That’s according to keynotes delivered by brand-new AWS CEO Adam Selipsky,…
IOD at AWS re:Invent: A Decade of Change
This year marks 10 years of AWS re:Invent, and I am fortunate to say that I am one of only about 5,000 people that have been to all 10 of…
