Kubernetes (K8s) has won the container orchestrator battle. It’s a victory so stupendous you don’t talk anymore about “container orchestrators.” Just Kubernetes. Competitors even declared the triumph when Docker announced K8s availability on…
By Ofir Nachmani, CEO, IOD (Edited by: Jen Maidenberg) Did you see the film The Founder? It tells the success story behind fast food giant McDonald’s. Decades ago, McDonald’s founder,…
First and foremost, it is important to define what AWS Activate is and what it is used for before we can take a deeper look. Exactly one year ago, Amazon created a program specifically designed for a particular group of customers that often times is in need of as much help as they can get (AKA startups). This program supports startups in their initial phase of building their businesses. This includes providing AWS credits, taking part in startup contests, and receiving benefits from third party solutions on the AWS cloud. Activate allows AWS partners that want to create a presence within the Activate community offer perks to member startups. Some of which include discounts and extended free tiers.
One day after Google announced a substantial price reduction for their cloud services, Amazon announced their own dramatic price reduction on several AWS offerings. This move will reduce the revenues of one of Amazon’s most profitable services, the S3, by about 50%. What were the AWS leaders thinking just before Andy Jassy went on the SF summit stage?
This decision raises a few questions about Amazon’s market strategy. Why would a leading company willingly cut their successful stream of revenues so suddenly in light of a new competition? Aside from the profit loss, Will this move – stop the IaaS vendors’ race to zero? will it position GCP a notable player in the cloud arena, as AWS largest direct competitor.
2013 has been incredibly eventful for the cloud industry, mostly for making itself an eminent presence in the mainstream IT market. Businesses of all sizes have made their ways to the cloud, confirming my 2013 predictions. Government agencies worldwide take the cloud seriously, as demonstrated by the CIA’s contract switch over to Amazon from IBM. AWS has proven its rapid pace of innovation and has introduced great leaders who have completely replaced the concept of sluggish IT servers with instances. While the market is still small, I believe it will take over the IT market sooner than some of us think. I am not alone in my forecast… another analyst predicted that AWS will become a $50B business in 2015, which means it will multiply 12 times its size from last year. So, have a look at my 2013 predictions and read on to see what 2014 has in store for the world of cloud computing. (more…)