By Liz Heflin, IOD Editor In the 1937 film Shall We Dance, there’s a famous scene with Fred Astaire and Ginger Rogers sitting on a park bench quibbling over the…
By Jen Maidenberg, VP, Editorial, IOD
In the time since I started a varied career that has always included some element of writing, the definition of “editor” has never been consistent. It changes depending on the publication or company I am working for, and has dramatically altered over the last 15 years as “features” have become “blogs” have become “content.”
By Jen Maidenberg, VP Editorial, IOD
One of the things I really love about working at IOD is our philosophy of transparency. Everything we do – including our communications with customers about the content we create – is honest and forthcoming. This works especially well for me. Why? Because I don’t have to pretend I know more about cloud or DevOps or cybersecurity than I actually do. In another setting, I might feel self-conscious about that. But at IOD, I don’t.
What I am an expert in is storytelling, editing, and messaging. I’m also really good at identifying and nurturing talent. I’m a bit modest off the page (another truth about me) so I won’t list all my credentials in those areas. But suffice it to say, Ofir, our founder and CEO, hired me because of my background in publishing, content marketing, and branding. Also I love getting to know and talking to new people. This is something I have to do often at IOD, as we’re always recruiting new freelancers to our team.