How IOD Helped Bright Data Engage Tech Audiences and Drive Results Through Video

As a tech marketer, you face a tough audience: developers and DevOps, IT and security practitioners, product managers, CTOs, and others with zero tolerance for “fluff.” They already understand the pain points of their industry and reject any content that reads like a sales pitch. They need content that helps them solve the real-world problems they handle every single day.

When Bright Data wanted to share their proxy server offerings with IT professionals, they turned to IOD. We created an eye-catching animated explainer that gets viewers’ attention quickly and drives home the benefits of a proxy server, like enhanced security and local presence anywhere in the world.

At IOD, our passion for technology, in-house subject matter experts, writers, producers, and other content-creation pros meant that Bright Data got the video content they needed quickly and easily. And our proven process kept them in the loop every step of the way.

It really is that simple. And when you’re ready to start engaging tech audiences, check out this quick-read downloadable case study that highlights IOD’s unique video production process, which made it so easy for Bright Data to get the results they needed. Then click here to get started on your own video content creation journey.

Check out the video we created for Bright Data:

Gur Tirosh

Director of Video Marketing

Gur leads IOD’s strategy and production of tech-focused video content. He oversees the full process from concept to final cut—including messaging, scripting, visual storytelling, and animation. With over 20 years of experience in content, marketing, and media—including roles at Ynet, Nana10, Walla, Sisense, and Natural Intelligence—Gur specializes in translating complex technologies into clear, compelling stories for leading tech brands.

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