How to Master Prompt Design for Tech Marketers
Do you remember your first ChatGPT question? Mine was: “Write a marketing email for our product launch.” But the result was pure corporate boilerplate, generic phrasing, and zero personality. It…
The State of Offensive AI: What Black Hat 2025 Will Reveal About the New Cyber Battleground
Black Hat USA 2025 is here, and one theme looms larger than ever: the weaponization of artificial intelligence. For years, defenders have leveraged AI for anomaly detection, automated response, and…
Amazon Nova vs. the Field: What the GenAI Race Really Looks Like
Amazon’s Nova family launched in late 2024 with significant momentum and strong early interest. A few months in, it’s a good time to assess how the offering is evolving and…
Choosing Responsible AI: Comparing LLM Providers on Ethics, Transparency, Safety, and Compliance
In 2018, Amazon created an internal AI engine to find the best job applicants. But they were forced to scrap it right away. The problem? It turned out their shiny…
Amazon Nova Act and the New AI Agent Space: What Enterprises Must Know
Amazon Nova Act isn’t just another toy—it’s a bold move into the emerging world of agentic AI. It signals Amazon’s bet on what comes after chatbots: agents that do the…
How to Get Published on the APN Blog: A Guide to Content Collaboration with AWS
AWS Partner? Want to get your company featured on one of AWS’s most visible platforms—but not sure how to get past the review wall? The Amazon Partner Network (APN) Blog…
Amazon Nova: AWS’s Strategic Pivot in the Enterprise AI Landscape—Part 1
When AWS introduced its Titan language models in 2023, the move made sense from a strategic perspective. As a cloud provider supporting third-party LLMs through its Amazon Bedrock platform, the…
Does Amazon Q Align with Enterprise GenAI Trends?
New technologies are often seen as a cure-all. But they can just as easily create new challenges—and GenAI is no exception. While it can rapidly generate content, questions remain about…
How to Survive the AI Cyber Arms Race: 3 Trends to Watch Now
“AI’s going to put you out of work.” I get that a lot these days when I tell people I help tech brands create marketing content. But I don’t believe…
GenAI Showdown: Amazon Q vs. Microsoft Copilot
Both Microsoft Copilot and Amazon Q mark significant advancements in integrating GenAI into daily work practices for the enterprise. While each integrates very well with its creators' ecosystems, it might…
