Israel’s cybersecurity industry has evolved from early pioneers such as Check Point, which helped bring network security into the enterprise mainstream, through the cloud-security generation and now into AI-native security, identity, data protection, and autonomous-agent defense. The trajectory reached a milestone when Google completed its acquisition of Wiz on March 11, 2026, following the announced $32 billion deal.
The pace of company formation and investment has not stopped: recent 2026 examples include Oak Security’s reported $60 million funding, AIR Security’s $50 million financing, and new activity at companies such as Onyx Security, Venice Security, and Cyera. These are selected illustrations of a much larger market, not an exhaustive list of newly founded cybersecurity companies or all funding rounds. For both newly funded startups and established vendors, the next challenge is going to market quickly enough to match the speed of innovation.
[ TL;DR ]
Key takeaways
- Israeli cybersecurity companies keep raising and building fast, and lean marketing teams struggle to turn new capabilities into positioning, launches, and sales assets at the same pace.
- Many startups outsource branding, expert-led content, social media, and demand generation to B2B agencies for immediate specialist capacity and repeatable workflows.
- This guide profiles 13 Israeli and Israel-operating agencies to help you prepare for 2027: services, cybersecurity evidence, pricing, location, founding year, and leadership.
- The list is a practical shortlist in no ranked order. IOD Cloud Technologies Research publishes this article and appears among the providers.
The Challenge: Product Innovation Is Outpacing GTM
The challenge is that product development moves faster than lean marketing teams can turn new capabilities into positioning, launches, and sales assets. A friend who recently joined a cybersecurity startup as VP of Marketing told me that, despite the company raising roughly $50 million, his team was just him and a freelance writer while he recruited demand generation and PMM support.
To close this GTM execution gap, many Israeli cybersecurity startups outsource branding, expert-led content, social media, and demand generation to nearby B2B marketing agencies. Recruiting and onboarding an internal team takes time; experienced agencies provide immediate specialist capacity and repeatable workflows. Our earlier guide covers five options, from technical content and SEO/GEO/AEO to performance marketing, branding, and independent writers.
In this guide, you’ll discover 13 Israeli and Israel-operating agencies, what each specializes in, and which GTM challenges they may be best suited to address. Use it to prepare for 2027 and pick the partners that will help you launch your product and grow your startup’s go-to-market. The list is a practical shortlist of strong options in no ranked order. IOD Cloud Technologies Research publishes this article and appears among the providers, so its commercial interest should be considered when evaluating the comparison.
13 Israeli Marketing, SEO, GEO and Technical Content Agencies to Consider
1. IOD Cloud Technologies Research
IOD (iamondemand.com) positions itself as a human-led, AI-native technical content agency for cybersecurity, cloud, data and AI infrastructure. Its named system, Stesh.ai, supports briefing, research, drafting, and accumulated brand context. Human technical practitioners guide the work and approve key stages.
- Services and capabilities: Technical blogs and tutorials, academies, comparisons, white papers, case studies, thought leadership, social messaging, and video content. IOD also supports performance-led GTM through GEO/AEO optimization and Reddit community marketing, combining search visibility with expert-led engagement to help generate qualified demand.
- Cybersecurity expertise: IOD has multiple case studies serving cybersecurity and technology brands including Wiz, Check Point, AlgoSec, and NetApp. Its published Wiz CloudSec Academy case study reports growth from 500 to 9,000 monthly organic sessions in five months. See how IOD works with cybersecurity companies.
- Pricing: Projects start at approximately $5,000. Subscription/per-artifact pricing in self-service and hybrid models and negotiated 6–12-month budgets in fully managed engagements; request a scoped quote.
- Location: Tel Aviv, Israel
- Founded: 2017
- Founder/CEO: Ofir Nachmani, Founder & CEO.
IOD for cybersecurity companies
2. Sage Marketing
Sage Marketing is an Israeli B2B technology marketing agency focused on strategy, demand generation and marketing operations, including HubSpot implementation.
- Services and capabilities: Marketing strategy, positioning, content marketing, demand generation, paid campaigns, marketing automation and HubSpot services.
- Cybersecurity expertise: Sage worked with OT cybersecurity company Radiflow. Its published case study reports 172% growth in opportunities, demonstrating demand generation experience. We couldn’t confirm whether the agency works with hands-on cybersecurity experts to research and run campaigns.
- Pricing: According to Clutch, projects start at approximately $5,000, with third-party reported hourly rates of $100–$150. Social-media packages have been listed at $3,000–$8,000/month, depending on scope.
- Location: Tel Aviv, Israel
- Founded: 2017
- Founder/CEO: Sarit Lamerovich, Founder & CEO.
3. Airfleet
Airfleet is an Israeli B2B technology marketing agency focused primarily on building, maintaining, and optimizing company websites. Originally focused on website development and SEO, it has expanded its offering to include GEO and AEO. Its proprietary Content Pipeline platform supports AI-assisted content production, from research and briefing to drafting, optimization, and publishing.
- Services and capabilities: Website design, development, ongoing maintenance, conversion optimization, technical SEO, GEO/AEO, and AI visibility monitoring. Content Pipeline uses specialized AI agents, brand context, approval workflows, and direct publishing to WordPress and Webflow.
- Cybersecurity expertise: Airfleet serves B2B technology companies across multiple industries rather than specializing in cybersecurity. It references Astrix Security as a customer, but deep cybersecurity practitioner expertise and technical content review capabilities have not been independently verified.
- Pricing: Monthly services start at $800–$2,700, depending on scope. New website projects start at $22,500. Content Pipeline subscription pricing is listed separately.
- Location: Israel
- Founded: 2016
- Founder/CEO: Dror Cohen — Co-founder & CEO.
4. Inspired Marketing
Inspired Marketing is an Israeli B2B technology marketing agency offering strategy and execution for technology companies, including cybersecurity, SaaS and AI.
- Services and capabilities: GTM strategy, positioning and messaging, SEO/GEO/AEO, content marketing, demand generation, paid campaigns, social media and fractional CMO services.
- Cybersecurity expertise: The agency lists cybersecurity clients, including Pentera. Dedicated practitioner-led cybersecurity content production has not been independently verified.
- Pricing: Clutch reports projects starting at $1,000 and estimated hourly rates of $100–$149; no standardized technical-content pricing is published.
- Location: Hod Hasharon, Israel
- Founded: 2014
- Founder/CEO: Daniela Morein Bar, Founder & CEO.
5. Envy Marketing (GoEnvy)
Envy Marketing is an Israeli B2B marketing and RevOps agency serving SaaS, cybersecurity, DevTools and AI-native technology companies. It combines marketing strategists with AI-enabled GTM workflows.
- Services and capabilities: ICP development, positioning and messaging, paid campaign planning and execution, HubSpot operations, demand generation and reusable AI-assisted messaging context.
- Cybersecurity expertise: Envy explicitly serves cybersecurity companies; dedicated cybersecurity practitioner-led content production and technical review processes have not been independently verified.
- Pricing: Published fixed-scope offerings range from $3,000 for campaign planning to $40,000 for a four-month campaign engagement; messaging workshops cost $10,000 and HubSpot services start at $5,000 (goenvy.io/services/elizabeth-creative-messaging).
- Location: Israel and UK
- Founded: 2014
- Founder/CEO: Billy Cina, Co-founder & CEO.
6. Xtra Mile
Xtra Mile is an Israeli B2B marketing agency founded in 2007, specializing in demand generation, lifecycle marketing and employer branding. Since 2022 it has been part of Information Security Media Group (ISMG).
- Services and capabilities: Demand generation, account-based marketing (ABM), paid campaigns, marketing automation, social media, and employer branding, including recruitment campaigns and employee engagement.
- Cybersecurity expertise: Xtra Mile has served cybersecurity companies, including Argus Cyber Security and Verint. Its strengths are campaign execution, demand generation and employer branding rather than demonstrated hands-on cybersecurity expertise or practitioner-led technical content production.
- Pricing: Clutch reports projects starting at approximately $5,000; standardized hourly rates and content pricing are not publicly disclosed.
- Location: Israel, serving international markets
- Founded: 2007
- Founder/CEO: Erez Raz, Founder & CEO; Sharon Israel, Founder.
7. Wadi Digital
Wadi Digital is an Israeli B2B marketing agency focused on cybersecurity influencer marketing. Its Cyfluencer offering connects cybersecurity vendors with industry practitioners, analysts and influencers to build credibility and engagement.
- Services and capabilities: Influencer identification and vetting, co-created thought leadership, influencer campaigns, LinkedIn marketing, paid media, SEO/GEO and demand generation (wadidigital.com/influencer-marketing).
- Cybersecurity expertise: Wadi has built relationships with cybersecurity practitioners and influencers; its published work includes Ermetic, Cyolo and Waterfall Security. Its differentiator is influencer engagement rather than practitioner-led technical content production.
- Pricing: Clutch reports projects starting at $5,000. Cyfluencer campaign pricing is not publicly specified.
- Location: Pardes Hanna-Karkur, Israel
- Founded: 2017
- Founder/CEO: Yoel Israel — Founder & CEO.
8. Inter-Dev
Inter-Dev is an Israeli B2B digital marketing agency specializing in SEO, GEO, paid campaigns and lead generation for technology companies.
- Services and capabilities: SEO, GEO/AI search optimization, content marketing, Google and LinkedIn advertising, social media management, marketing analytics and HubSpot integration.
- Cybersecurity expertise: Inter-Dev lists cybersecurity clients including Argus Cyber Security, Deep Instinct, OTORIO and Fireglass. Its documented strength is digital marketing and search visibility; practitioner-led technical content production is not established.
- Pricing: Clutch reports projects starting at $5,000. Standardized content production pricing is not publicly disclosed (clutch.co/profile/inter-dev-b2b-digital-marketing).
- Location: Tel Aviv, Israel
- Founded: 2004
- Founder/CEO: Aia Laser, Founder & CEO.
9. K2 Global Communications
K2 Global Communications is an Israeli B2B public relations and marketing communications agency specializing in cybersecurity and enterprise technology.
- Services and capabilities: Public relations, media outreach, analyst relations, positioning and messaging, thought leadership, content marketing, and employer branding.
- Cybersecurity expertise: K2 has documented experience with cybersecurity companies, including SURF Security, Cyberint, Guardio, IRONSCALES, Whitebox Security, and Seemplicity. Client testimonials highlight its industry knowledge and media relations capabilities. Companies requiring deep cybersecurity research and practitioner-led technical content should evaluate the hands-on experience of K2’s assigned experts and its technical review capabilities.
- Considerations: Companies prioritizing coverage in major international publications should request recent tier-one placement examples, as some client feedback has identified opportunities to strengthen top-tier media reach.
- Pricing: Custom project and retainer pricing. Standardized rates are not publicly disclosed.
- Location: Israel, serving international markets
- Founded: 2004
- Founder/CEO: Larry Kenigsberg, Co-founder & CEO; Amy Kenigsberg, Co-founder & COO.
10. Writec
Writec is a Tel Aviv-based technical and marketing writing provider, not solely a documentation agency. It publishes work examples spanning API documentation, user guides, marketing writing, articles and video scripts.
- Services and capabilities: Documentation, product help, technical reports, white papers, marketing copy and content distribution. Public work samples include a Tenable user guide and Lasso Security blog; its site explicitly lists cybersecurity among served sectors.
- Cybersecurity specifics: Demonstrated examples of security-related projects, though specialist GEO/AEO brief-integration and an in-house proprietary GTM content system were not verified.
- Price: The agency says it quotes fixed prices by scope or monthly retainers, depending on complexity, SME involvement and deliverables; no numeric rates published.
- Location: Tel Aviv.
- Founded: Not independently verified
- Founder/CEO: Alon Men, Founder & CEO.
11. AgileSEO (Agile, agile.agency)
Agile, formerly Agile SEO, is a founder-led B2B technology search and editorial agency. Founder Gilad David Maayan’s biography states that he previously managed technical content work for Oracle, SAP and Check Point and that Agile employs editorial and subject matter talent across many technical fields.
- Services and capabilities: Technology SEO, AEO/GEO positioning, content production and technical search strategy. Its public site makes material claims about 250+ brands and 25,000+ expert-level articles; these are company-reported figures.
- Cybersecurity specifics: Check Point appears in the founder’s career/project experience, a stronger evidence signal than ‘no confirmed cases,’ although it does not automatically establish the delivery model or scope of a current cybersecurity engagement. Ask to see actual cybersecurity briefs and the involved practitioner’s credentials.
- Price: No verified standardized price or monthly retainer published.
- Location: Israel.
- Founded: 2010
- Founder/CEO: Gilad David Maayan, Founder & CEO.
12. KeyScouts
KeyScouts is a long-established Israel-based B2B SEO/GEO and digital marketing agency focused on technology firms targeting global markets.
- Services and capabilities: Search strategy, SEO/GEO, inbound marketing, outreach, paid media and marketing automation. In a self-authored 2026 list, the company names clients including Sisense, Gong, Yotpo, Hibob and others, and describes its GEO offering. These are company claims and should be read as such.
- Cybersecurity specifics: This review did not verify a distinct named security-practitioner editorial program or proof that GEO/AEO is embedded in every content brief.
- Pricing: Clutch reports a $1,000+ project minimum but undisclosed hourly pricing; no technical-content rate verified.
- Location: Israel.
- Founded: 2005
- Founder/CEO: Tomer Harel, Founder & CEO.
13. DemandBox
DemandBox is a Tel Aviv-based B2B demand generation and performance marketing agency serving cybersecurity and SaaS vendors.
- Services and capabilities: Paid media, LinkedIn and Google campaigns, creative, landing pages, technical SEO, GEO/AEO, category and comparison pages, and pipeline-focused reporting. DemandBox positions its paid and organic programs around pipeline contribution and customer acquisition economics.
- Cybersecurity expertise: DemandBox’s cybersecurity page names customers including Axonius, Cato Networks, Checkmarx, LayerX, Cymulate, Orchid Security, IONIX and Legit Security, with testimonials from security marketing leaders. Companies requiring deep, practitioner-led cybersecurity research should separately qualify the assigned experts’ hands-on experience and technical review capabilities.
- Pricing: Custom program pricing; standardized retainers and technical-content rates are not publicly listed on the reviewed pages.
- Location: Tel Aviv, Israel; New York, US
- Founded: 2024
- Founder/CEO: Avishai Sam Bitton, Founder & CEO.
Final Thoughts: Israel’s Growing Cybersecurity Marketing Ecosystem
Israel’s cybersecurity boom is fueling a growing ecosystem of specialized marketing agencies, creative professionals, and GTM experts. Communities such as G-CMO and industry events focused on marketing, growth, and creativity reflect the increasing maturity of Israel’s marketing industry.
This growth goes hand in hand with the rapid expansion of Israel’s cybersecurity sector. For a closer look at the companies, funding rounds, and acquisitions driving this momentum, read our research: Israeli Cybersecurity in 2026: Funding and Acquisitions.
[ FAQ ]
Frequently Asked Questions
Why do Israeli cybersecurity startups outsource marketing and content?
Product development often moves faster than lean marketing teams can turn new capabilities into positioning, launches, and sales assets. Recruiting and onboarding an internal team takes time, while experienced agencies provide immediate specialist capacity and repeatable workflows.
Which agencies on this list focus on technical cybersecurity content?
IOD builds its model around practitioner-led technical content for cybersecurity, cloud, data, and AI infrastructure. Writec and AgileSEO also produce technical writing and content. Most other agencies on the list focus on demand generation, SEO and GEO, PR, influencer marketing, or websites.
How much do Israeli B2B marketing agencies charge?
Pricing varies widely. Several agencies show project minimums of about $1,000 to $5,000 on Clutch, Envy publishes fixed-scope offerings from $3,000 to $40,000, and Airfleet lists monthly services from $800 to $2,700. Many agencies quote custom retainers, so request a scoped quote before you compare.
What should a cybersecurity startup look for in a marketing agency?
Check whether the agency works with hands-on cybersecurity practitioners, how it reviews technical accuracy, and whether its strengths match your GTM gap, such as demand generation, PR, SEO and GEO, or technical content. Ask for recent cybersecurity examples, the credentials of the experts assigned to you, and a scoped quote.
Which agencies on this list offer GEO and AEO services?
IOD, Airfleet, Inspired Marketing, Wadi Digital, Inter-Dev, Agile, KeyScouts, and DemandBox all list GEO or AEO services. Their focus differs: some pair GEO with websites, paid media, or influencer programs, while IOD pairs it with practitioner-led technical content.
Should a funded cybersecurity startup build an in-house team or hire an agency?
Many do both. Recruiting and onboarding an internal team takes time, so an agency can add specialist capacity while the company hires for demand generation and product marketing. One startup that raised roughly $50 million started with a VP of Marketing and a freelance writer while it recruited.
How should a cybersecurity startup prepare its go-to-market for 2027?
Map the GTM gaps you can’t fill in-house over the next two quarters, such as positioning, technical content, demand generation, or PR. Shortlist agencies whose strengths match those gaps, ask for recent cybersecurity examples and the experts who would work on your account, and agree on scope and budget before your next launch or funding announcement.
How were these agencies selected?
The list is a practical shortlist of Israeli and Israel-operating agencies, presented in no ranked order. IOD Cloud Technologies Research publishes this article and appears among the providers, so consider its commercial interest when you evaluate the comparison.
