5 Tips for Effective Tech Video Production

Marketers often struggle to produce quality tech content at scale that resonates with their target audience. Translating that to video can be even more challenging. IOD’s team of video experts offers practical tips to ensure your tech videos are effective and engaging.

 

Gur Tirosh

Director of Video Marketing

Gur leads IOD’s strategy and production of tech-focused video content. He oversees the full process from concept to final cut—including messaging, scripting, visual storytelling, and animation. With over 20 years of experience in content, marketing, and media—including roles at Ynet, Nana10, Walla, Sisense, and Natural Intelligence—Gur specializes in translating complex technologies into clear, compelling stories for leading tech brands.

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