The Free Trial Jumps: A Comment by Michael Dunham
Following the post regarding the Free Trial 3 stages process and as part of the discussion in LinkedIn I would like to share with you the following comment from Michael Dunham, VP…
The Free Trial Jump: 4 Categories, 3 Steps and One Goal
Starting with a research on optimizing the SaaS customers’ acquisition funnel, I decided to focus on analyzing the conversion from a visitor to a registered free trial user. I examined…
