B2B tech content

A tech evangelist and entrepreneur, Ofir was an early adopter of cloud and spent a decade as a leading cloud blogger—well before it went mainstream. He held executive roles at top tech companies and has served as an independent analyst for AWS, HP, Oracle, Google, and others. With deep roots in both tech and marketing, Ofir founded IOD to bridge the gap between the two—helping vendors build credibility, scale content, and position themselves as industry influencers.

Ofer is a veteran journalist who has covered a wide range of subjects ranging from sports to technology. His passion for meeting and interviewing leaders of industry giants, such as AWS, EMC, and VMware, was one step on the path to handling the day-to-day operations at IOD.

A tech industry veteran, before joining IOD, Petar’s work centered on enterprise and data center infrastructure, as well as large-scale cloud deployments. He holds a BSc, an MBA, and has hands-on experience as a network and systems engineer—not to mention a long history in tech blogging.

As CTO of IOD, Petar oversees content research strategy, technical vetting, and accuracy across all deliverables. He leads efforts to stay ahead of emerging trends, ensuring IOD’s content reflects real-world expertise and current technologies.

Ivan seeks out new talented technologists to join IOD’s growing network of expert researchers, writers, and strategists. Passionate about IT, Ivan has more than a decade of experience working in sales positions in various industries, all of which required the “people skills” he now utilizes at IOD.

With over two decades of content management, editorial, and writing experience, Yeru has worked with leading publishers—including Yale University Press and Routledge—as well as B2B tech companies. She holds a B.A. in French and psychology and an M.A. in Middle East studies. After over a decade supporting researchers and reporters on the frontlines, she transitioned to working with practitioners and marketers at the forefront of tech. 

Today, she oversees IOD’s network of tech marketing writers and editors, ensuring the highest editorial standards and brand alignment. She also leads the company’s content marketing strategy.

Esti oversees invoicing, financial reporting, and supports account management and operations at IOD. With over 15 years of experience running businesses across continents, she brings strong financial and operational expertise to the team.

From onboarding to article delivery, Slavko oversees IOD’s operations and ensures processes run smoothly across teams. As operations manager, he leads day-to-day activities and supports continuous improvements company-wide.

Slavko is AWS Certified, bringing a cloud-savvy perspective to IOD’s technical content operations. Previously, he worked in the logistics industry, where he honed his organizational skills. He holds a B.A. in English language and literature.

Hannah keeps IOD’s marketing engine running—leading outbound campaigns, managing social media and newsletter pipelines, and driving engagement across events and digital channels. She works closely with sales and creative teams to launch product-aligned campaigns, combining strategy with hands-on execution.

She brings a diverse background spanning operations, payroll, and experience in sales and web content creation. Hannah also spent several years as a special education teacher—an experience that honed her communication skills, empathy, and ability to manage complex tasks with clarity and focus.

Alberto leads sales strategy, pipeline growth, and customer success at IOD. With over a decade of experience in the tech industry, he has held leadership roles at both startups and global companies, consistently building scalable growth strategies. He also co-founded a cross-border talent initiative connecting Israeli tech with teams abroad.

Gur leads IOD’s strategy and production of tech-focused video content. He oversees the full process from concept to final cut—including messaging, scripting, visual storytelling, and animation. With over 20 years of experience in content, marketing, and media—including roles at Ynet, Nana10, Walla, Sisense, and Natural Intelligence—Gur specializes in translating complex technologies into clear, compelling stories for leading tech brands.

As traffic manager at IOD, Jana connects people, tasks, and timelines to keep the creative engine running smoothly. With a B.A. in English language and literature and nearly 10 years working as an English teacher, Jana is passionate about clear communication and seamless coordination. Her strong organizational and project management skills as well as attention to detail ensure streamlined workflows and timely delivery.